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Dr. Gerald “Jerry” Ford

Dr. Gerald “Jerry” Ford of Long Beach passed away on September 6, 2015 at the age pf 71. Jerry was born to Louis and Lucile Ford on June 22, 1944 in Pomona, CA. The first in his family to attend college, Jerry earned his Bachelor of Arts from San Jose State University, and both his Masters of Business Administration and Doctor of Business Administration from the University of Southern California. Jerry shared his passion for business as a professor at California State University, Long Beach for 25 years. During that period, he founded Ford Bubala & Associates in Huntington Beach, CA with his dear friend, and business partner, AnnaBelle Sartore. Together their business thrived for four decades as they conducted consumer surveys for use in trademark litigation while Jerry developed an extraordinary career as an expert witness in the field. Jerry was devoted to his work, his loved ones, and always loyal to his USC Trojans.

The College of Business expresses gratitude to all scholarship donors who continue to enhance the quality of education students experience at COB.


When Dr. Ford passed away, Annabelle wanted to honor his memory and created the Dr. Gerald L. Ford Endowed Scholarship with the CSULB 49er Foundation. The Dr. Gerald L. Ford Memorial Endowed Scholarship benefits undergraduates in the College of Business.